CarePatrol Franchise Owners Thrived During for the Busy Holiday Season
The leading senior placement franchise helped families find the best treatment for loved ones when they return for the holidays
We often think of the holiday season as one of joy. After months spent apart, families gather in one place to celebrate together. While this is almost always a joyous event, many families find themselves shocked to discover that their aging parent or grandparent is in dire need of care.
To help families prepare for the realities of their loved ones getting on in years, Alexandria Living, a publication serving the rapidly growing Virginia city near the nation’s capital, recently published an article titled “How to Help Your Elderly Parent” and tapped the area’s CarePatrol franchise owner, Robin Edwards, to offer expert advice.
“Holiday time, when adult children come home, is when our phones start ringing,” Edwards tells the publication.
The reason Edwards’ phone starts ringing is because unlike other senior placement franchises, CarePatrol excels in a personalized approach to helping families find the right senior care facility the first time. Edwards, along with every other CarePatrol franchise owner, is a Certified Senior Advisor, who are experts in their field and have in-depth knowledge of not only how to determine what kind of care seniors need, but also have a special ability to deliver peace of mind to the families they serve.
CarePatrol franchisees guide families through a difficult process
When a CarePatrol franchisee comes into contact with a family, they know that time is of the essence. As trusted advisors, CarePatrol franchisees will outline the safest options for care, as well as what is most appropriate for their budget. Our proprietary software allows our franchise owners to present important background information, such as performance and compliance reviews of the facilities. Our franchisees then physically take the families on a personalized tour of the facilities, allowing them to see the places and meet with the health care professionals who will be taking care of their loved ones.
This extra level of effort is especially important to the families that CarePatrol serves. As Alexandria Living points out, “many adult children are balancing careers and young children so they want to fix the problem immediately,” and they often “don’t understand all the options available.” Getting the right care option is critical, and while it may not be the easiest decision adult children have to make, it can be markedly easier with an expert like Edwards guiding families through the process.
“Often, they just put their parents in the nursing home down the street, but that might not be the best fit,” Edwards says in the article. “Keep in mind that you’re not just shopping for housing but also somewhere your parent can thrive and be safe. You can’t just get a list of places to live and approach it like a real estate transaction because it’s really a health care decision. If your parent is outgoing and likes to do things, then you want to make sure they move somewhere active and engaging. Not all communities are the same.”